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Director of Sales


Warner Robins, Georgia


Director of Sales Job Opening in Warner Robins, Georgia - The primar y purpose of the Sales Department is three-fold:
The first is to build our existing business by making sales calls to the following types of businesses/clients:
New potential customers
Existing customers
Customers who have not used us recently
Send hand-written thank you cards to all clients to whom you made a sales call.
Invite ?decision makers? to the hotel for a site meeting.
Compete an individual Sales Calls Report and submit to the General Manager of the specific off-site sales calls made each week.
In-Person Sales Calls will be made twice each week (suggesting Tuesday morning and Friday), having a well thought plan of which companies will be contacted.
Appointments should be made to those businesses that cannot be easily accessed.
The second responsibility is to handle the day-to-day duties of the sales office . Meet & greet customers who visit our hotel interested in seeing or using our guest rooms, meeting facilities, or restaurant. Make The Sale!
Be here (regardless of the time of day, or date) to introduce yourself as the Sales Manager to;
Tour Groups
RAFB related groups
Civic Groups
Major food or meeting functions (especially ?first time? customers or groups)
Coordinate with the Conference Center Director a time to greet the client, staying nearby for a minimum of 1 to ensure no contract issues arise.
Receive sales information for; Bookings, Functions, & Room Blocks, entering function and blocks in the required system (i.e. - Fosse, Marsha, Sales Pro system, Future bookings book, file system, direct bill system, etc.)
The Sales Manager will check availability in SalesPro, complete the contract per the customer?s needs, secure the signed contract agreement from the customers.
If the contract calls for room rental in Conference Center or Aviation, or food & beverage, the customer will then be referred to the Conference Center Manager.
NOTE: It is appropriate to complete Banquet Event Orders (BEO?s) on small function such as the rental of the Aviation Room.
All customer meetings referencing the Conference Center or Aviation, or food & beverage will include attendance by the Sales Manager, the Conference Center Manager, and the Chef (if required).
After the initial client meeting as outlined above, the event will be taken over by the Conference Center Manager.
Return all phone calls promptly (within 1 hour) if only to schedule a time for a follow up call to gain better details and availability.
Follow-up to ensure room blocks and functions (due dates on contracts, deposits, rooming lists, pick-up of blocks, etc)
Maintenance of the Group Room Contracts (dates, terms, drop dates, rooms used, etc.)
Attend the monthly C.V.B. meetings.
Engage in Robins Regional Chamber functions as much as possible.
Process the information on all RFP?s and Marriott leads in a timely manner.
Maintain the ?Lost Business? file for the GM & owners.
Document all ?lost business? on a tracking sheet
Ensure all pertinent information is factually documented: who, what, where, when, why, cost of the lost business, and a detailed explanation as to why we lost the business.
Convention & Trade Shows -
Receive contracts (making a working copy, read, & complete the working copy, submit to GM for final approval)
Receive and enter the reservations from the rooming lists. Work with the AGM to ensure accuracy for routing, posting, etc.
Receive, record, and post payments.
Track the daily pick-up of the group once they are in-house.
Prepare and submit the pick-up, commissions, meeting points to GM.
Communications with -
-Front Desk Staff for all upcoming groups and meetings.
-AGM for direct bill requests, entering of conventions & groups, blocks, or any unusual requests or conflicts for dates.
-Conference Center Manager for upcoming functions or requests.
-Housekeeper for special accommodations or requests such as In-Room gift placement, rollaway, etc.
The third responsibility of the sales department is marketing . Whereas the first and second primary areas of responsibility are appropriately maintained, time should be wisely spent soliciting new business. Several examples of obtaining or marketing new business could be:
Preparing mailing lists to;
Schools in nearby cities for educational visits to Warner Robins.
Business Planners and Associations as a reminder of our prices, location, and Conference Center.
Other cities? Chambers of Commerce.
Tour groups for Warner Robins as a destination or stopover.
CVB & Chamber new member lists and leads lists.
New homeowners and apartment complexes (using the subscribed real-estate listing received monthly).
Stay in constant contact with the State Welcome Centers to ensure our room coupons are in current inventory. Visit each Welcome Center at least twice each year.
At least once every 14 days; ride the parking lots of our direct competition and look for logos, company signs, etc. on vehicles. Contact these companies to obtain their business. Use the ?First Night is On Us? program.
Assist with the ads run in the Houston Home Journal, Macon Telegraph, Atlanta Business Chronicles, solicitations, etc.
Assist with the In-Room advertisements for the hotel and Conference Center.
Additional responsibilities may be as follows:
Assist as necessary with other areas of the hotel (restaurant, desk, etc.)
Assist with the recruiting, interviewing and scheduling of final interviews with the GM of new employees as necessary (visiting the area schools * Participate in the Manager-On-Duty program as scheduled
Job Type: Full-time
Job Location:
Warner Robins, GA
Required education:
High school or equivalent
Required experience:
Hotel/Group Sales: 1 year
Required license or certification:
Driver's License

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