Parsippany, New jersey
ACD Copy - Pharmaceutical Advertising Job Opening in Parsippany, New jersey - Guidemark Health is looking for a smart, creative, savvy ACD Copy to join our amazing team! Guidemark Health is healthy and growing and this position will work side by side with some of the industry greats. If you want to engage with an inspiring opportunity and feel that you can make a difference, we want to hear from you!
Our Associate Creative Director (ACD) will be responsible for leading the creative work that is produced for one or more of our extraordinary clients . This leadership role includes assigning teams, inspiring those teams to consistently produce exceptional concepts and final work, and working closely with account management to ensure that our clients are satisfied with the quality of our creative work, the value of our services, and our responsiveness to their needs.
Specifically, the ACD, Copy has the following responsibilities:
Creative/Hands-on Work (40%)
Help develop and review creative briefs that provide strategic insight and creative inspiration
Work with ACD, Art to produce standout and strategically focused concepts and campaigns
Take on appropriate projects and own them, start to finish
Manage and work independently, under tight deadlines, while juggling multiple projects
Estimate copy hours
Participate in client meetings
Lead concept presentations
Attend market research as appropriate
Share responsibility with planning to shape strategic branding Management (30%)
Assign creative teams best suited for each project based on ability and workload
Manage workloads to maximize productivity of the copy team, ensuring that everyone is busy and billable
Work closely with art, editorial and traffic departments to ensure that deadlines and budgets are met
Provide written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year (written when requested)
Identify and Interview prospective creative candidates Leadership (40%)
Become the creative voice for your accounts
Develop good relationships with your clients
Work with account management to grow our business at existing clients
Work with creative management to address performance, workflow, and quality issues and develop long-range plans for the creative group
Lead the creative teams in development of concepts and execution of all projects
Assure that all copywriters are trained and, where needed, mentored to maintain the standards and expectations of the agency and the client, and to meet their own career goals
Demonstrate to clients that you understand their products and marketing challenges and are responsive to the strategic and creative needs
Represent the agency at client meetings and social events as appropriate
Qualifications:
10+ years? agency experience, pharma/healthcare required
BA degree (Advertising, Communications, Fine Arts or related field preferred)
A proven track record of creative ability and judgment, successful client contact experience, the ability to work collaboratively with account management, excellent presentation skills, successful experience in managing creative teams and multiple accounts, and the commitment to go the extra mile in time and effort to produce the very best work
Please respond with your resume and link to your portfolio
Pharma advertising candidates only please
Healthcare marketers are working in the most competitive time the category has ever known. They need to break through the clutter and noise of over-populated marketplaces while also battling onerous pricing challenges, reimbursement concerns and vigorous regulatory constraints. Add to that, the industry many communication agency vendors who have created homogenous processes and work product that are often a mile wide but an inch deep, and rooted in very little that is genuine or authentic for the clients or the audiences they serve. But there is one industry partner purposefully designed to be different. Guidemark is a privately owned, mid-sized agency dedicated to one central idea: delivering provocative brand solutions via responsible expertise.
Through its three core pillars, Guidemark offers clients the benefits of full-service , Medical Communications and Learning all under the same roof. With a single P&L, the balance of these offerings enables clients to access diverse expertise that is simple and approachable to engage and that will meaningfully move the needle of their business. Guidemark understands what it takes for a brand today to make a difference and to make its mark. Whether we are charged with disrupting a disease, disrupting an established paradigm or disrupting an entire market, we will do so with energy, with passion and also with the insight, forethought and stability that comes from our experience and expertise. At Guidemark, we specialize in disruptive stability. Guidemark Health is a mid-sized, full-service healthcare communications agency headquartered in Parsippany, NJ with multiple offices along the pharmaceutical corridor from Stamford, CT to Princeton, NJ.
Job Type: Full-time
Required experience:
phara advertising copy: 10 years
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