Hanover, New hampshire
Communications Manager Job Opening in Hanover, New hampshire - Job brief
We are looking for a Communications Manager to be responsible for working with the Relationship Management Team to further MedU?s strategic vision, goals and objectives through its educator and subscriber outreach and communications activities, with a particular focus on communications and events management. This is a full time position.
Reports to: Director of Relationship Management
MedU
MedU is a non-profit organization dedicated to delivering the best health care education through collaborative development and research into innovative, high-impact virtual teaching and learning methods. We develop virtual patient cases designed by the nation?s leading medical educators to help students in their third year of medical school acquire much-needed critical reasoning, diagnostic, and communication skills. Each year, more than 40,000 students take MedU courses and complete over 1,000,000 virtual cases. The MedU team is committed to the mission of transforming healthcare education and learning. We share a common philosophy in our interaction with our coworkers, customers and collaborators to be human which we demonstrate by being professional, team players, action oriented, transparent, honest, resilient, patient and unflappable.
Responsibilities
Execute on communications plan: including a subscriber newsletter, mass email campaigns, website, collateral and social media communications in support of product, subscriber, brand, and event needs:
Develop, manage and execute on subscriber newsletter covering hints and tips for LMS, course news, subscription news, event news, brand news
Develop, manage and execute on targeted email campaigns covering issues not appropriate for subscriber newsletter (ie: invitations specific to an event, detailed information specific to a course or exam)
Write ongoing content updates for MedU web site
Write copy for course handouts and brochures as needed
Write and manage monthly Inside MedU academic consortium newsletters
Execute on social media strategy including : Twitter, Facebook, and other venues as appropriate including strategy for expanding Med-U social media reach and tracking impact * Ensure consistent execution of corporate brand messaging across all communications.
Work with Media manager to ensure consistent visual imagery * Support execution of Academic Conference strategy
Working with Academic Manager and Accounting, develop and execute on a workable solution to track and report on all conference expenses vs. budget
Working with Dir of Relationship Management, develop a workable solution for tracking and reporting on conference outcome metrics * Execute marketing plan for each academic conference
Participate in the development of marketing goals and strategy for each conference and track, support and execute on plans/solutions
Work the Executive Assistant to ensure all exhibitor and attendee registration is completed, rooms and meals for marketing activities are booked as needed for conference events, staff travel is arranged and materials for exhibit hall are identified and prepared for shipment as needed
Plan and execute on marketing activities for each meeting
Work with Media and Creative Manager to develop marketing materials (signage, handouts, etc) needed to support conference
Develop packet of materials to support attendees both Academic Course Boards and internal attendees, and to all * Attend and support conferences as needed, engaging directly with customers to support the adoption and use of MedU courses
Capture and track customer information during conferences * Other support as needed
Skills:
Confident communicator, comfortable working with a range of stakeholders including customers (medical doctors, health professions educators, academic deans, medical and health professions students); academic consortium members (medical educators); and internal teams
Marketing of how to develop salient value propositions based on product functionality and translate into writing, and marketing plans for conferences
Strong writing, editing, proofreading skills are essential
Customer service and sales to work directly with customers at conferences, demonstrating products, answering questions, and supporting sales
Knowledge of social media and media monitoring tools.
Excellent organizational, planning, project management and time management skills
Self motivated with a positive and professional approach
Ability to travel to conferences as needed, including some weekends
Flexibility and willingness to work across the organization taking on additional projects outside the defined scope of the role during periods of high-volume or when required by management.
Knowledge and understanding of medical education or education markets helpful but not required
Experience:
3-5 years of relevant marketing, sales, or communications experience.
Experience with WordPress or similar preferred but not required
Education:
Bachelor?s degree required, preferably in English, Journalism, Marketing or Communications.
To Apply:
Please answer the application questions, and submit a cover letter, resume and an example of your work (written work and/or marketing savvy skills as noted above).
Job Type: Full-time
Salary: $45,000.00 to $55,000.00 /year
Job Location:
Hanover, NH
Required education:
Bachelor's
Required experience:
Marketing: 3 years
Communications: 3 years
Wordpress or similar program: 2 years
Sales: 3 years
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