Lewis Center, Ohio
Sales/Community Relations Director Job Opening in Lewis Center, Ohio - OVERVIEW
The Director of Community Relations is responsible for developing and maintaining Resident census of the Community through marketing efforts, relationship development and a skilled sales approach in Assisted Living and Memory Care at assigned location(s).
QUALIFICATIONS
Education, Experience, and Certifications
College Degree required, preferably in business or marketing
Experience as Marketing Director or other closely related position in the long term care industry highly preferred
Current First Aide and CPR Certification required
Skills
Problem Solving
Identifies and resolves issues in a timely manner through gathering and analyzing information
Confidently brings forth thoughtful solutions for problems
Analyzes data related to position of responsibility
Organization
Ability to multi-task in performing duties
Ability to work independently without supervision
Maintains personal work space in an orderly fashion
Customer Service
Treats Residents, families and team members alike with above and beyond service, care and respect
Assists willingly, quickly and in a manner that demonstrates ownership
Actively seeks feedback and looks continuously for opportunities to improve
Conflict Management
Demonstrates ability to deal with difficult families and Residents who are seeking to work through personal preferences and seeking satisfaction with the activity program
Professional, Interpersonal and Communication Skills
Demonstrates empathy and exceptionally good listening skills in order to fully understand the needs of the customer
Open to feedback
Maintains confidentiality
Speaks clearly and instills confidence
Ability to speak, read, write and communicate effectively
Contributes to building positive team spirit in the Community
Coaching, Modeling, Teaching and Supervision Skills
Demonstrates ability to instruct team members with varied learning styles
Students demonstrate positive levels of retention
Consistently models personal and professional excellence for all Community Team Members
Able to energize the entire Community team around the drive to bring more Residents into the Community
Computer and Technology
Microsoft Office Suite
Customer Relationship Management (CRM) software
JOB DUTIES
Marketing
Organizes, coordinates and oversees all Community marketing efforts and outreach programs
Plans, organizes and implements a quarterly marketing plan
Maintains adequate supply of collateral material that is readily available
Community Relations
Promotes the brand with confidence and fluency
Consistently works to identify and develop new referral sources
Works to maintain and nurture relationships with existing referral sources
Resident Census
Monitors and reports census daily
Performs tours and demonstrates ability to close the sale for qualified leads
Conducts a relaxed discovery session with the prospective resident or their significant other
Makes connection with prospective resident or significant other
Ensures prospect has all questions are answered
Demonstrates active listening techniques and a consultative approach
Team Participation and Engagement
Trains care team members in their role in sales and marketing
Conducting a tour and obtaining information from customer
Response to individuals when touring building with the CRD
First Impressions Management
Has dotted line relationship to the First Impressions Director
Ensures building is tour ready
Addresses operational issues that may negatively impact the sale
Open, honest and timely feedback directly to the appropriate department manager for resolution
Informs Executive Director of persistent issues
Administrative
Ensures adequate inventory of marketing supplies
Maintains Constant Contact database with correspondence and blasts as planned
Prepares reports as required
Manages departmental budget successfully
Other
Participates in the Manager On Call rotation
Maintains personal education to be current in marketing methods and strategies in assisted living
Job Type: Full-time
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