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Director of Sales and Marketing


Columbia, South carolina


Director of Sales and Marketing Job Opening in Columbia, South carolina - Are you looking for an exciting opportunity with a growing company? The Crossings at Columbia is a state-of-the-art senior living community, providing a great lifestyle and the best in Assisted Living and Memory Care where seniors can enjoy the comforts of home, the care of professionals and the energy of life, is accepting applications for Director of Sales and Marketing .
Responsibilities:
Manage incoming inquiries and provide tours of the community to prospective residents and families; Ensure staff is trained to handle inquiries and tours as needed.
Respond to inquiries; Identify needs, barriers, and next steps for each inquiry. Promote appropriate. sales enhancements. Use lead tracking system to document all contacts with prospects.
Develop quarterly marketing plan in conjunction with marketing team.
Establish, promote and/or work with senior care support groups.
Build community relationships through participation in networking groups.
Review and collect all appropriate admissions paperwork with resident and family.
Respond to all resident and family concerns in a timely manner.
Develop Resident Referrals.
Host community events.
Help serve as community spokesperson for local media; developing positive relationships with local media to promote coverage of the community.
Other duties as assigned.
Requirements:
Bachelor?s degree or equivalent experience; 3+ years? experience working as a Marketing Director in Senior Care
Demonstrated ability to build a census.
Ability to analyze data and develop and implement a marketing plan.
Strong organizational skills with the ability to multi-task and complete projects on time.
Ability to establish relationships and connections with a variety of people to include: prospective clients and their families, employees, community resource groups, and the management team.
Strong oral and written communication skills.
Proficient using computer based programs.
Ability to work a flexible schedule that includes some evenings and weekends.
We are an equal opportunity employer. Apply today!
Job Type: Full-time
Required education:
Bachelor's
Required experience:
Sales and Marketing in Senior Care: 3 years

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